What is Anchor Text in SEO?

Anchor text is the hyperlinked words that take us to the linked page when clicked. It is called anchor text because it connects two pages.

It has more significance in SEO.

There are five types of anchor text

  • Exact Anchor Text
  • Partial Anchor Text
  • Generic Anchor Text
  • Branded Anchor Text
  • Naked Anchor Text



Let us see each one example to have a better understanding

Consider you have written an article on “best web design company in Singapore”

Exact Anchor Text - If you link the above page with anchor “ best web design company in Singapore”. Then it is an exact match because the keyword of the page matches exactly with anchor text.

Partial Anchor Text - It is called a partial link when you link the above article with anchor “web design” or "web design package in Singapore".The reason why it is called partial anchor text is that the keyword of the page that is linked matches partially with anchor text.

Generic Anchor Text - When words like click here, visit our website, hire us is used as an anchor text. Then it is called generic anchor text.

Branded Anchor Text - When brand names or person names are used as an anchor text. Then it is called branded anchor text. For example, Skynzois Designers or Sam Wilson

Naked Anchor Text - When a website's direct URL is used as an anchor text. Then it is naked. Example: www.webdesignsingapore.com

Our Contact Details

Skynozis Designers Web Design Agency Singapore
63 Jln Pemimpin, 
#05-03, 
Singapore 577219

 Phone Number:+65 9457 6084

 Website: www.webdesignsingapore.com


Location: 63 Jln Pemimpin, 05 Pemimpin Industrial Building, Singapore 577219

Comments

  1. UnknownMarch 28, 2020 at 8:59 PM

    Skynozis Designers Web Design Agency Singapore
    63 Jln Pemimpin,
    #05-03,
    Singapore 577219

    ReplyDelete

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